Last week Beach & Bay grabbed a cupcake (or three!) and had a chat with Ross from Paper & Poppies….
How long have you been open serving delicious treats in the Shire?
Paper & Poppies has existed for around 5-6 years now, however the business started solely as a cake design business with Weddings Cakes being the main focus. Over time this grew and developed – last year we began doing Market Stalls in Cronulla Mall on Saturdays or Sundays around special occasions (Valentine’s Day, Mother’s Day, Spring Fair etc). This was the first time that we had sold cupcakes/macaroons/cookies to the general public.
When did you open in Woolooware?
We decided to take the plunge and open a teahouse with our full range of goodies when we found the perfect place in November 2013. In early December we got the keys, did the fit out and opened on the 21st of that month, meaning Paper & Poppies has now been in its current format for nearly 7 months.
Where did the Paper & Poppies idea come from?
Initially, it came purely from Lizzie’s passion to cook. She would often cook goodies for events or for friends parties and as such became known as “the dessert” person! A friend then asked her to do her wedding cake, she said yes, and well the rest is history. It grew and developed from there – from a cake & hand made stationary business (hence the paper in the name) to a cake & tea shoppe that it is today.
You recently celebrated Cadbury Week in store, which flavour was the most popular?
Oh that’s a tough one – people always ask what’s most popular and it honestly depends on the day! In this case, it would be a toss-up between “Crunchie” & “Top Deck”.
Which variety of cupcakes, cakes, teas and/or treats are your best-sellers?
As per above question, it’s quite hard to narrow it down to the absolute favourites as it really does depend on the day! Of our regular treats our most popular would definitely be our Lemon Meringue Tart or Crème Brulee Tart, for cupcakes it’d be either the Salted Caramel Popcorn with the adults and the Persian Fairy Floss with the kids. Tea wise the good ol’ English Breaky is always popular, however the Apple, Cinnamon & Camomile is growing in popularity in our Herbal Range, and the Russian Caravan in our Black Tea Range, Monks Pear is probably the most popular Green Tea!
It is so good to see a good choice for those of us with special dietary requirements, your caramel iced gluten free cupcake is one of the best I’ve tasted, did you make a conscious effort to cater to this market?
Thanks so much! Glad you enjoyed! To answer your question though, absolutely. It’s something that both Lizzie and I are really passionate about and it’s an area of our business we hope to develop further. We always try to have some Gluten Free, Sugar Free & Vegan options available! We love seeing people enjoy what we make, and as such endeavour to ensure as many people as possible CAN actually do that.
If you had a food critic visit your store and you were asked to recommend one sweet treat from your menu what would you choose?
You love these hard questions! Probably our Vanilla Bean Cupcake because in it’s simplicity is the essence of a great cupcake.
Is there one day in the week where business spikes?
Definitely Friday/Saturday – end of the week and I think everyone deserves a treat after working so hard through the week!
What do you love most about your job?
Definitely the people. I genuinely believe we have the best customers and am stoked every day that I get to speak with them, learn a bit more about them and engage in genuine conversation. Without them, we wouldn’t have a business, and both Lizzie and I are extremely thankful for them!
Finish this sentence – I Love Cronulla because…
It always feels like a holiday!
We found you on Instagram, do you also have a Facebook page?
We sure do! We actually had it before Instagram! Search for Paper & Poppies and we should pop up!