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The Real Estate Market in 2014

5/5 McDonald St, Cronulla

5/5 McDonald St, Cronulla

Last year saw real estate prices increase 10-15% in the Sutherland Shire after several tough years but this year the rapid increase in sale prices across Sydney has been so dramatic that I would estimate the price increase is already 10-15% for the 5 months of 2014, especially in the Sutherland Shire.  I do not think we have experienced this sort of price growth spurt since July 2003, when every house sold achieved a new record and properties for sale were in such short supply that people tended to buy first, then sell to avoid being without a home to go to.

241 Attunga Rd, Yowie Bay

241 Attunga Rd, Yowie Bay

It’s back to the days when pest and building inspectors are booked solid, most properties are being marketed as Auction, serious buyers need to attend the first open house if they want to secure the property and every TV channel has a show about renovating and selling!

Will this continue? Should we wait? Is this a bubble? These are the questions buyers keep asking me and I honestly don’t know. What I do know is that Sydneysiders are obsessed with real estate again, interest rates are low and there is a feeling of confidence again in the property sector. If only I had a crystal ball.

13 Seaforth Ave, Woolooware

13 Seaforth Ave, Woolooware

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Pre-Election Info & Real Estate Update

As we head into the final weeks of the election campaign and winter, real estate agents are madly trying to sell their auction listings prior to Election Day which is notoriously and traditionally a quiet day in real estate. This election also marks the beginning of the spring auction campaign but there is a marked drop in auctions scheduled. Ideally you select an auction date either side of the election weekend but this year it was particularly hard due to the political turmoil in Australia and the shifting dates, and some properties have been caught in the shifting dates. On the weekend prior to the election there are 13 auctions scheduled to go ahead in our area, whereas on Election Day there are only 7 currently up for auction. As is always the case the following week the auction numbers will pick up dramatically and this happens no matter if there is a change of government or if there is a status quo, for some reason buyers don’t feel the need so urgently to buy a house at auction on Election Day.

Most agents are looking forward to the election being over so we can list more properties because winter has been a period of very limited stock and lots of frustrated buyers combined with attractively low interest rate opportunities. We are hoping that Spring and an increase in political confidence and stability will trigger down to encourage vendors to sell. Most encouraging for vendors is that Winter 2013 has seen a dramatic rebound in prices across Sydney, in particular in the $700,000 – $1.3mil price range. Surely this will encourage vendors to sell!

Where to vote?

Polling places will be open for voting between 8am and 6pm on Saturday 7th September. The Cook electorate covers as far west as Bonnet Bay & Como, east of the train line at Sutherland, all suburbs north of the Hacking River (from Grays Point to Cronulla and all suburbs south of the Georges River & Botany Bay) as per the map below.

The polling booths below fall between Cronulla & Caringbah:

  • Uniting Church Hall – Cnr Burke Rd & Gosport St, Cronulla
  • Cronulla Public School – 18-24 Burraneer Bay Rd, Cronulla
  • St. Aloysius Primary School Cronulla – 18 Giddings Ave, Cronulla
  • Cronulla South Public School – 121 Ewos Pde, Cronulla
  • Cronulla High School – Captain Cook Drive, Cronulla
  • Woolooware Public School – Riverview Ave, Woolooware
  • Burraneer Bay Public School – 161 Burraneer Bay Rd, Burraneer
  • Lilli Pilli Public School – Turriell Bay Rd, Lilli Pilli
  • Caringbah Public School – Port Hacking Rd, Caringbah South
  • Laguna St Public School – 204 Caringbah Rd, Caringbah South
  • St. Philip’s Anglican Church Hall – 402 Port Hacking Rd, Caringbah
  • Caringbah High School – 85 Willarong Rd, Caringbah
  • Sutherland Hospital Clinic – Kingsway, Caringbah

Cook09-page-001

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Real Estate Update – March 2013

The year has started with some fast and furious selling at Beach & Bay Realty, both auction campaigns in February were sold prior to auction over only 2 weeks and a private treaty sale went through in 5 days!

We seem to have started the year with more buyer inspections and a little more confidence than last year, this is reflective in the auction clearance rates Sydneywide for Feb and March which are much improved on 2012. We will continue to track the auction results in our area of expertise throughout 2013 so please join our e-newsletter for weekly updates of auction sales.

Breeze @ 19-21 Gerrale St, Cronulla

While interest rates are relatively low, we should continue to see a steady real estate market in the Sutherland Shire. It’s been a while since you could secure a fixed interest loan for 2 years for 4.99%!

We are currently marketing Breeze @ 19 -21 Gerrale St, Cronulla, Sammut Developments latest luxury project in Cronulla. Off the plan sales have commenced and for anyone wanting to secure an apartment in this development the opportunity is there now to put a deposit down with 2 years to save the rest!

Happy selling and happy buying in 2013.

SOLD PRIOR TO AUCTION - 15 Seaforth Ave, Woolooware

SOLD PRIOR TO AUCTION - 12 Lowana Ave, Kirrawee

SOLD - 1/78-82 Kingsway, Cronulla

 

Apartment 102 - Breeze

Apartment 203 - Breeze

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Council Clean Up: New On Call Clean Up Service

Thanks to the Sutherland Shire Council, residents will no longer have to stockpile their materials for months under their homes, in the garages or backyards waiting for the biannual council clean up dates to come around.  As of 1st January 2013 Sutherland Shire residents will have the opportunity to request an on call clean up service twice each financial year.

The regular clean up schedule will run for the rest of this year.

This new initiative will:

  • Allow you to book a collection at a time that suits you twice each financial year
  • Have less visual impact on our street scape and reduce the time that materials are left out on kerbside to one day only
  • Increase recycling of clean up materials

You can book your clean up service from the 1st January 2013 online or over the phone (Clean Up hotline – 9710 5722). The type of booking you make will depend upon the type of dwelling you live in.

Houses and small apartments (6 units or less)
See here for collection instructions.

Large apartment complexes (7 or more units/villas/townhouses)
A clean up request for large apartment complexes is to be made through the complex’s designated spokesperson. See here for collection instructions.

Inaccessible and remote properties in the Shire
Unfortunately inaccessible and remote properties will not have access to the on-call clean up trial. See here for more details.

Similar to past council clean ups, the same rules apply for prohibited items – see here for materials that are accepted and those that are not.

Questions about the Clean Up? Contact Sutherland Shire Council on Facebook or by calling the clean up hotline on 9710 5722

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Spotlight on local business: Impressions Landscape – Design

How did you become involved with Impressions Landscape – Design? How did it all start and how long have you been established for?
Impressions Landscape – Design was established in 2003, by myself Adam McDonald and my business partner Adam Tanko.

We originally met while studying to gain our landscape trade qualifications. Both of us at the time were operating our own separate small businesses within the horticulture strain.

I was a qualified practicing landscape designer, operating a small business generating stylized residential landscape designs. Adam Tanko, a garden maintenance business focused at customer service and attention to detail.

Common goals and a genuine passion for the horticulture and landscaping industry is what drew the two of us to start Impressions Landscape – Design.

Both driven by a common vision to create stylish landscaping installations and an understanding of each other’s strengths. We decided to take the opportunity to form a company that could showcase all of this.

What type of services do you offer?
Impressions Landscape – Design’s approach as a ‘complete’ landscaping service provider is really what sets us apart. Our ‘one stop shop’ approach to design, construction and maintenance allows for a simplified and cohesive experience that guarantees total design integrity, and as a follow on to this total client satisfaction.

Our happy and highly skilled team of garden designers, landscape architects, structural landscaping construction specialists, tradesmen, horticulturists and gardeners are united and driven with their passion to provide a premium landscape service.

We specialize in complete project management of esteemed residential gardens, from garden design brief, to job completion and further more onto continual garden maintenance. We offer a variety of landscaping services, and make use of our own four-step process that ensures a garden that definitely will leave an Impression!

At Impressions Landscape – Design we understand the importance of the composition of both construction and horticulture, and the union that these two form which creates the art of garden making, and allows for truly inspirational outdoor spaces.

Visit www.impressionslandscape.com.au

We hear you just won some awards at the 2012 AILDM National Landscape Awards, congratulations! What were they for?
Yes we are very proud and excited by this. We have just received the 2012 AILDM National Residential Design Award for Gardens $50,000-$150,000. We were also awarded a high commendation for Best Plantscape Design.

The Australian Institute of Landscape Designers and Managers (AILDM) are the leading national industry body for the landscape design industry. The AILDM National Design Awards are presented annually and celebrate the exceptional quality of work being produced by the best landscape designers from across the country.

What is one of the biggest jobs you’ve been given? What was the budget?
We do jobs of all sizes when it comes to residential gardens. Generally our installations range from approximately $50,000 upwards for a smallish garden. Generally this is what it costs to implement a design-based garden. I would say the biggest project we have been involved with was a waterfront property in one particular Sutherland Shire suburb with a budget of $500,000.

Do you have any unique experiences from working in the great outdoors?
Working outdoors presents many challenges when dealing with the elements and Mother Nature. One that comes to mind is a very memorable encounter with Redback spiders on a waterfront property in Lilli Pilli. When excavating for a boat shed by hand, due to lack of access by machine. We uncovered an expansive underground Redback nest. With little protection we were left to carefully excavate the soil by shovel and mattock. During the dig we estimate we encountered approximately 300 Redback spiders. God knows how many went unseen!

The testimonials from your website come from Cronulla, Burraneer & Menai projects. Is most of your work based in the Shire or do you branch out across Sydney?
Yes. Currently I would say approximately 70% of our work is in the shire. We do like staying close to home! However we also quite regularly do work in the eastern suburbs, inner west, and on or close to Sydney Harbour. Shire clients are always the friendliest however!

What do you enjoy most about your job?
Seeing a design job come to realization at completion. To add to this further seeing a project evolving over time through our strategic professional garden maintenance services also. Gardens breathe life and are constantly maturing. Seeing a garden changing, adapting and evolving as the seasons go by and the plantings age. This is very interesting and rewarding, and is a story in itself. A lot of passion goes into our work so it is a special moment when you get to see the finished product and it appears as or better than you first expected. Seeing a happy clients overwhelming joy on the back of job completion is also a very very special moment and makes all the hard work worthwhile.

What is your biggest challenge?
Finding enough hours in the day!

Finish this sentence, I love Cronulla because…
It has it all! Great people, excellent beaches, beautiful waterways, national parks, good food, great coffee (very important!). It is close enough to the city, but not too close… What is there not to like?? Really.

___________________________________
Impressions Landscape – Design
info@impressionslandscape.com.au
www.impressionslandscape.com.au
Office: 5 Captain Cook Drive, Caringbah NSW 2229
Post: PO Box 2167 Taren Point NSW 2229

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Cutting Edge Marketing

At Beach & Bay Realty we pride ourselves on being industry leaders in online media marketing. Providing cutting edge and innovative marketing options and using the very latest online technology and modern campaigns for our properties ensures we maximise the number of buyers who inspect your home, reduce time on the market and achieve higher purchase prices.

We work together with a specialist marketing team who are leaders in the industry for photography, video footage and virtual floor planning. We are also the first agency to have recently formed a partnership with “Coptercam” who are aerial photography specialists.

Whether we are shooting aerial footage of a beachfront property at Stanwell Park, an absolute waterfront located in Lilli Pilli, an acreage in Darkes Forest or even a penthouse apartment on Cronulla Beach, buyers are able to visualise the full aspect of the location they have desired to purchase in i.e. demonstrating the close proximity of the home to nearby beaches or the full boundary of the property it is all captured from skilled photographs taken 50m, 150m to 200m above the property.

Online marketing reaches buyers around the world by putting your property on the international stage. Buyers are inspecting your home 24/7 on the internet so it is important that your property stands out! Aerial shots are high impact, virtual floor plans are practical yet informative and professional photography presents the property at its highest potential and pulls at the emotional heart strings of purchasers.

Please give me a call on 0423 491 538 if you are thinking of selling and would like a cost effective marketing campaign that will maximise your sale price in today’s market. Monique Napper – Beach & Bay Realty.

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Misleading and Incorrect Auction Reporting

I have just read the Sunday Telegraph’s property section and in particular under the “Sales action: South”, after attending several of the auctions reported here on Saturday and taking into consideration that I must be objective, there are several discrepancies but none more glaringly obvious as the paragraph regarding the property result in Lilli Pilli.

One of my staff attended this auction. If there were 3 bidders they must have all have introverted personalities to the extreme as no hands were raised which therefore makes it very difficult to pass the property in to a bidder at $3.1mil? Which begs the question, which auction did the writer of this editorial attend? From the article I would say none and definitely not the one in Lilli Pilli which had only one bid, a vendor bid of $3.1mil. I had assumed that these pieces were written by journalists that had attended the particular auctions they focused their articles on. Now that I understand that reporters are reliant on getting the information 2nd hand from the agent it explains why reporting of general market conditions can be so off the pulse and so far from reality. Any buyer/seller/person interested in real estate reading that article would think that 3 bidders competed for that property up until $3.1mil at which point negotiations stalled. In actual fact, no bidder put up their hand.

It is an offense of the Property, Stock and Business Agents Act 2002 for an agent to report that a property passed in when in fact it passed in with a vendor bid.  Since launching our auction tracking system we have noticed many discrepancies with what results are recorded for in the Sunday papers but none has been so inconsistent from an editorial piece.

To be fair when I checked the Sun Herald’s real estate section, the Home Price Guide’s auction results show the property passing in, no figure available but at least they didn’t embellish the  result in a paragraph of incorrect, misleading reporting.

I think the media has a responsibility if they are going to report on the real estate market that some effort is made to check accuracy.

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Cronulla, Sydney’s most undervalued suburb

Cronulla, surrounded by beaches and bays, is one of Sydney’s most beautiful suburbs but rarely does it get the recognition.

Maybe now that we have one TV show after another filming here, Cronulla and surrounding suburbs will become an option for real estate buyers, new business and tourists.

My company, Beach & Bay Realty has specialised in selling real estate in this stunning area for over 10 years and I still find that Cronulla is the most undervalued beachside and bayside suburb in Sydney. So buy now and grab a bargain before it’s too late!

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Local auction clearance rate beats Sydneywide

Things improved last week for the auction local clearance rate with a final score of 61.5% compared with Sydneywide of 54%.  This weekend there are no auctions scheduled in the local area because of the Easter long weekend but there are 4 midweek auctions tonight which we will update you on tomorrow.

Interest rates have been left on hold by the Reserve Bank today but petrol prices are supposed to drop this weekend? That will be a first for an Easter long weekend!

Happy Easter and let’s hope this fantastic autumn weather continues!

Autumn sunset at Cronulla

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50% local auction clearance rate

Last week our local postcodes of 2230 to 2229 achieved a respectable clearance rate of 50%.

Sydneywide achieved a 60% clearance rate according to Home Price Guide but I am sure the true figure is probably closer to our local 50% result. Home Price Guide doesn’t have agents on the ground actually going to auctions but instead relies on agents to submit the data. Agents traditionally are reluctant to submit withdrawn, passed in and cancelled results.

In our local area, last week’s sales included several properties over a million dollars where previous weeks have proved tough for the early million price range.

Our suburb auction focus is Cronulla, Woolooware, Burraneer, Caringbah, Lilli Pilli and Dolans Bay

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